The internet is ripe with falsehoods, exaggerations, and downright lies. Everyone has witnessed this phenomenon. Many people post grandiose Facebook statements, bloat their LinkedIn pages, and upload deceiving photos to Instagram all the time. In the moment, it may be difficult to realize that spinning a web of online mis-truths can cause more harm than help to your reputation.

If you’re wondering why it’s best to be honest online, rather than embellish facts or tell an outright lie – then continue reading to learn how anyone can learn the truth about anyone through their reputation score as determined by MyLife. 

What is MyLife?

Your MyLIfe reputation score is calculated by data bots and complex algorithms that crawls the internet, digs into public records, and collect personal, financial, and social information on people. Then they analyze, organize, and publish the information to make it available to the public as a reputation score. Everyone’s score is constantly updated and is based on what you and others have uploaded to the internet.

The public information gathered by MyLife is drawn from social media sites, job boards like Indeed, or even government sites such as property tax records, court cases, and even traffic tickets. The type of data that is made public can include your personal, family, and business or employment names and phone numbers, tax information, credit history, email addresses, and criminal history.

What is a Reputation Score?

Your reputation score is a type of evaluation of your life that is generated in real-time. That is, with up-to-minute, public information gathered from the internet. A good reputation score means that most of your online information is positive. This may be from non-derogatory social media posts, positive reviews, and a lack of a criminal record. This digital footprint is used to paint a picture of your personal and business life.

But, how can otherwise innocent people get a bad reputation score. Well, when others post malicious and personal content about you, or your business receives bad reviews, or when unverified, bad information is posted online about you your reputation score can take a big hit. 

Using Google Alerts to Monitor Your Reputation

Google alerts will allow you to actively track where and when your personal or business information is being posted online. Protect your business brand and your family’s reputation by setting up a Google business account. This way will automatically notify you when new information about you is listed within their search results. The online tracker is simple and easy to use, taking only about 3 minutes to set up.

All you have to do is load in keywords that identify you in some way. This is usually you and your family names, your business name, and any personal nicknames or abbreviated forms of your business name. After you have added your alert keywords, Google will send you an email notification every time that keyword is used online. Therefore, avoid using generic keywords and stick to personal and business names that directly identify you.

In today’s society where so much is posted online, it pays to track your personal information and business brand using Google Alerts to monitor your reputation and staying on top of your MyLife Reputation Score.

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